Hi, I’m kim

FRACTIONAL MARKETING PARTNER,
FORMER VP, VEGAS NATIVE

About Kim

After 25 years leading marketing for one of the largest gaming and entertainment companies in Las Vegas, I started Kreative Insight Marketing to bring that kind of senior thinking to the businesses that need it most — without the price tag of a full-time hire.

I'm a Las Vegas native with more than two decades in creative direction, brand strategy, and digital marketing. I've built marketing departments, led teams, launched brands, rebranded legacy ones, and run multimillion-dollar campaigns.

For nearly 20 years, I was at Golden Entertainment, ultimately as Vice President of Creative & Digital Strategy. In that role, I led marketing across 10 casino properties and more than 70 taverns — building high-performing teams and scalable systems that delivered measurable ROI across an extremely diverse portfolio.

I've also led work across hospitality, entertainment, retail, and professional services — which means I've seen what works at scale and what works when you're a small team with a tight budget and big goals.

Today I run Kreative Insight Marketing, an agency built for business owners who need real marketing leadership — not another freelancer, not a faceless agency. I bring the strategy of a senior CMO and a trusted network of designers, developers, photographers, and specialists who execute alongside me.

Whether you're launching something new or trying to make sense of the chaos, I've been there — and I can help.

My journey

vegas inc 40 under 40

Recognized for leadership in marketing and creative strategy.

1994

golden gaming

Joined the team that would become Golden Entertainment, ultimately building marketing across 10 casino properties and 70+ tavern venues.

2005

GAMING CAREER BEGINS

Began my career in hotel operations at Silverton Hotel & Casino in Las Vegas, learning the business from the ground floor up.

2013

LAUNCHED THE STRAT REBRAND

Led the full rebrand of one of the most iconic properties on the Las Vegas Strip.

2020

launched k.i.m.

Started my own agency to bring senior marketing leadership to businesses that need it most.

2025

Kim Ast with shoulder-length dark hair smiling, sitting cross-legged on a wooden floor under a marble countertop.

WHAT WORKING TOGETHER ACTUALLY
LOOKS LIKE

I'm informal, but I'm not casual about your business.

You'll get honest answers, real timelines, and clear thinking — not a deck full of buzzwords or a junior account manager between us.

I tell clients what I think, even when it's not what they want to hear. I won't take work I can't deliver, and I won't pretend to have answers I don't. When I commit to something, it gets done.

Kim Ast wearing sunglasses smiling in a car with a large fluffy dog sitting behind her, visible through the front seats.

Fun facts about me

  • There is no wrong time for one. I will die on this hill.

  • Born and raised in Las Vegas. Started my career in hotel operations in 1994 and never left the industry — or the city.

  • My goldendoodle Cooper serves as Chief Morale Officer, occasional model, and reason I take walking meetings.

  • I know exactly where the typo is on a printed piece. I'll tell you kindly. And then I'll make sure it doesn't happen next time.